TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
AU  - Brady,Mairead
AU  - Goodman,Malcolm
AU  - Hansen,Torben
TI  - Marketing management
SN  - 9781292093239 (print) :
U1  - 658.80094 23
PY  - 2016///]
CY  - Upper Saddle River
PB  - Pearson
KW  - Marketing
KW  - Europe
KW  - Management
N1  - Previous edition: 2012; Formerly CIP; Includes bibliographical references and index
ER  -